What Are the Key Ways to Create a Top-Selling Android App?

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Making an Android app is a viable business opportunity in 2022, even though the Google Play Store is flooded with more than 3.48 million options for mobile users to choose from. Of course, if you’re planning to develop an app, you need to make sure it can stand out from the crowd and attract users. There are a few key things to consider when trying to create a top-selling Android app.
Make a Mobile Game App
There’s a good reason why there are more than 449,000 gaming apps in the Google Play Store in 2022. It’s because these are the most popular app types, with around 60 percent of smartphone users known to install a game within the first week of purchasing their device.

Some of the greatest success stories in the history of the smartphone industry have been games, and the smartphone gaming industry itself has ballooned in size to a valuation of $94.8 billion. Angry Birds, Clash of Clans, and Candy Crush are a few of the best-selling apps of all time, and the model that they used can be easily replicated.
Give Customers an Incentive to Download it
With all the competition between apps out there, players need to have an incentive to download your game and not someone else’s. One of the main tried-and-tested strategies for this is to provide some sort of welcome offer that hooks players in. Then, if they enjoy what you offer, they will stay and play more.
This method is used all over the entertainment industry, from the free month trial at Netflix to the discounts on PlayStation Plus. The online casino industry arguably leads the way for these promotions and is an excellent model to replicate. For example, many sites now offer online casino free spins to give players a chance to try the games before paying. These often come in the form of 50 free spins to use on a selected game. There are no deposit bonuses as well, meaning that players can activate them before paying.
Work out How to Monetize it Effectively
When you’ve developed an app that you think will attract users, for it to be successful it needs to make money. There are many ways to monetize apps, and it requires careful consideration. You need to strike a balance between making it profitable but not upsetting users and causing them to go elsewhere.
Over 90 percent of apps are free to download, meaning that the developers don’t make much money from people deciding to purchase them. However, there are many ways that these apps can generate revenue. The developers will often sell advertising to companies, and these will appear in the form of interstitial ads, banner ads, in-app video ads, or native ads. Each of these options has a different effect on the user experience, so you need to choose carefully what you’ll allow.
Some Android apps let players pay for their service to avoid seeing ads. Therefore, you may want to include ads that disrupt the game and encourage players to pay for the premium option. However, this could also upset some players, so it’s important to do a lot of market research into your target audience first to gauge how they may respond.
Freemium Model is Worth Considering
The freemium model is one of the most popular ways of marketing mobile apps. It’s a concept that was made famous by Clash of Clans, and the title from Supercell has gone on to generate more than $489 million. This highlights how profitable this can be.

Freemium games allow players to play for free permanently if they wish to do so. They’ll often have adverts, but they’re not too disruptive to the gameplay. Players who play freemium games without paying quickly realize that it takes a long time to get anything done. They are encouraged to pay to get resources or speed things up within the game, such as the construction of buildings and weapons.
Making an Android app is half the battle, and there are many steps to take before it can be deemed a success. Considering how to monetize it and what incentives you can give players are crucial points in the development process.

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