Although social media marketing is an effective and cost-effective tool for small and large businesses, it can be difficult for real estate agents to market themselves comprehensively. Marketing apps have been created specifically to help real estate agents market themselves by tapping into positive word of mouth. Popular Marketing Apps-
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6 Popular Marketing Apps for Real Estate Agents
1. Facebook
Facebook is a top-rated marketing app for real estate agents. The site has over 250 million users and allows real estate agents to create a page that maintains contact information, market statistics, and even pictures of properties.
This internet platform can be used as a place to market properties and post photos and videos of open houses or even interviews with prospective clients. The advantage of Facebook is that real estate agents can list their properties and interact with their current and potential clients.
Also, Facebook has a massive amount of users, so there is an excellent opportunity to reach potential clients. Facebook is straightforward to use, but it does have some restrictions on what can be posted and how.
The disadvantages are that Facebook is a relatively new app on the market, limiting what can be posted here, especially pictures, since the site only gives limited storage space. If real estate agents want to post photos of properties or even videos of open houses, they have to take them down after some time.
2. Wise Pelican
It is a web application that makes it easy to mail real estate postcards and newsletters to clients, while tracking the responses and number of views. It is easy to use, and offers a complete advertising solution for real estate agents.
Postcard mailing service is one of the most effective promotional tools. It is an excellent way to keep in touch with clients or new prospects and increase the number of contacts.
It is advantageous because it saves the time that would be spent on stuffing envelopes and doing other administrative work associated with physical postcards. Wise Pelican allows real estate agents to create newsletters and mailing lists, thus increasing their efficiency.
It also uses less paper than traditional mailers because it prints double-sided, reducing the amount of paper used by 50%. The disadvantages are that there is no built-in support for mobile devices and the database is only available on a local computer.
3. Homes.com
Homes.com is an all-in-one marketing app for real estate agents. The site allows users to list their properties for sale or rent, find educational programs, contact other real estate agents, and even create a blog that they can share with others.
In addition, this app also provides users with a listing of agents in their locality, making it easier to find a real estate agent that meets your needs.
The main advantage of homes.com is its ability to be used as a place to log in, which allows real estate agents to keep up on current trends in their market without spending time searching for information and statistics about their area.
This site also allows users to see what is going on in their market, which will help develop a better relationship with their customers who coincidentally were looking for homes near you.
The biggest challenge of this app is that it has not been around for very long and does not have an existing base of clients. It may be discouraging to sign up with this app without knowing who else is using it or if your clients will even want to use it.
4. BombBomb
BombBomb is another alerting service that allows real estate agents to set up a free account and receive alerts when potential clients search for real estate agents in their area. After the user gets the notification, they can respond with a simple mouse click and arrange a time to meet with the prospect.
The benefits of this app are that it provides its users with an opportunity to keep up on current trends in the real estate market without frequent different websites and staying updated on what is currently going on in their market.
Also, this app provides its users with a listing of agents near them, making it easier to find a real estate agent that meets your needs.
The disadvantages of this app are that it does not allow its users to see pending notifications or respond to those who have signed up for the service, and no properties can be listed here for sale or rent.
5. Real Geeks
Real Geeks is one of the more popular all-in-one Popular Marketing Apps for real estate agents. The site allows users to list their properties for sale or rent, find educational programs, contact other real estate agents, and even create a blog that they can share with others.
In addition, this app also provides users with a listing of agents in their locality, making it easier to find a real estate agent that meets your needs.
The main advantage of Real Geeks is its ability to be used as a place to log in, which allows real estate agents to keep up on current trends in their market without having to spend time searching for information and statistics about their area.
This site also allows users to see what is going on in their market, which will help develop a better relationship with their customers who coincidentally were looking for homes near you.
The disadvantages of this app are that there are no pending notifications, or someone who is not using it will not know about it, and there are no properties or any way of listing them.
6. Mailer Lite
Mailer Lite is an emailing service that works like a messenger service where real estate agents can sign up for an account and receive emails when prospective clients search the site.
The service finds prospective clients through an updated email list every night. It then sends an email to the real estate agent that matches the address.
The advantages of Mailer Lite are that it provides its users with an opportunity to keep up with current trends in the real estate market without going searching for them.
This app allows its users to see what is going on in their market, which will help develop a better relationship with their customers who coincidentally were looking for homes near you.
The challenge of this app is its lack of features which means that users cannot log on and constantly be updated on what is going on in their market. Secondly, this app does not allow its users to list properties for sale or rent, and no educational programs are provided.
Conclusion
These are just a few of the many different Popular Marketing Apps available to real estate agents. As with all other platforms available today, if you want to ensure success, you must go with a trusted and reliable platform.
